{"id":2291,"date":"2022-12-16T17:47:42","date_gmt":"2022-12-16T17:47:42","guid":{"rendered":"https:\/\/wordpress-772405-3533834.cloudwaysapps.com\/?p=2291"},"modified":"2022-12-16T17:47:42","modified_gmt":"2022-12-16T17:47:42","slug":"7-surprising-facts-about-corporate-videos","status":"publish","type":"post","link":"https:\/\/wordpress-772405-3533834.cloudwaysapps.com\/7-surprising-facts-about-corporate-videos\/","title":{"rendered":"7 Surprising Facts about Corporate Videos"},"content":{"rendered":"
Looking for an incredibly effective way to market your product? Make a video. Wondering if it\u2019s really that simple? Yes, it is! Producing a quality video takes work, but the end result is worth the time and money. These quick facts about corporate videos show how effective video marketing can be.\u00a0<\/span><\/p>\n The second largest search engine is YouTube. When you think of search engines, you probably think of Google. But when you count users, number of searches, and time spent on the site, YouTube is the second largest search engine. To get the most out of marketing, make sure your content is visible on YouTube by creating videos, and gain access to its 4 billion daily hits.<\/span><\/p>\n Driving traffic to your site is important but more important is turning that traffic into sales. Putting a video on your landing page boosts sales by 80%, a staggering statistic when deciding how to market your products. Considering<\/span> 92.7%<\/span><\/a> of internet users watch videos weekly, you shouldn\u2019t find this statistic too surprising!<\/span><\/p>\n Yes, 1200% is the correct statistic, and it\u2019s mind-blowing! Just including a video on your social media post increases share rates by astronomical levels. And considering many successful videos on social media are low-cost and filmed on a cell phone, you can get more than enough traffic and sales to make the effort worthwhile.<\/span><\/p>\n Where you rank in Google matters\u2014most people click on sites in the order they show up on Google results. And Google currently gets 80% of all internet traffic as the leading search engine. So if your company is one of the first companies on the list, you are far more likely to get sales.\u00a0<\/span><\/p>\n And you want your video to be one of them. Your ad doesn\u2019t have to be long\u2014you just need to explain your product or service and engage your audience. Keep it simple and straightforward, and your company will benefit.\u00a0<\/span><\/p>\n One of the most surprising facts about corporate videos is there is a huge leap in purchase intent when customers find a video ad funny. This is most likely why advertisers for the Super Bowl spend so much effort trying to make something consumers will laugh at\u2014funny sells. This doesn\u2019t mean your entire ad needs to be hilarious, but engaging customers with humor is a very profitable way to sell via video.\u00a0\u00a0\u00a0<\/span><\/p>\n Livestream videos show a video in real-time, and consumers seem to like this. An over $70 billion industry, the ease of recording combined with customers\u2019 positive responses makes livestreaming one of the best ways to reach your customers via video.\u00a0<\/span><\/p>\n As these facts show, videos are the best way to advertise in today\u2019s fast-paced, media-driven society. If you\u2019re ready to take the leap to video production, <\/span>contact UniMedia Productions<\/span><\/a> to schedule a call to discuss next steps.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":" Looking for an incredibly effective way to market your product? Make a video. Wondering if it\u2019s really that simple? Yes, it is! Producing a quality video takes work, but the end result is worth the time and money. These quick facts about corporate videos show how effective video marketing can be.\u00a0 Let\u2019s start our facts…<\/p>\n","protected":false},"author":12,"featured_media":2292,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0},"categories":[6],"tags":[],"acf":[],"yoast_head":"\nLet\u2019s start our facts about corporate videos with this one\u00a0<\/span><\/h2>\n
A video on your homepage increases conversion by 80%<\/span><\/h2>\n
Videos on social media increase online shares by 1200%<\/span><\/h2>\n
50 times more likely to appear on the first page of Google<\/span><\/h2>\n
Internet users watch one million videos per second<\/span><\/h2>\n
Purchase intent increases to 92% when customers laugh<\/span><\/h2>\n
Livestream videos create the most customer engagement<\/span><\/h2>\n